Next up in our Indie series is my fav Estonian, Kerli! I know we all loved Kerli’s haunting voice and bubble goth style but lately her record company Island Def Jam records has thought that with Kerli’s stunning looks and voice they would try to change her image to that of a techno house musician. Gone are the fascinators, skulls and pretty corsets. She now bares her mid drift and wears a lot of bright fishnets, hot pants and dreads. She did have that edgy goth sound mixed with techno and it worked beautifully with “Army of Love” and “Zero Gravity” but then it started to change and goth was left on the cutting room floor and techno took over. I find myself highly disappointed after hearing “The Lucky Ones”. Now she has released a mini album in March of 2013 ”Utopia” and I can’t believe how much Kerli has changed and not for the better. (The only song that makes me believe there still is a chance for Kerli is the stunning ballad “Love Me Or Leave Me”) I am so confused as to why Island would take on a goth artist only to completely change her sound and look when she had millions of views on youtube and sales with songs like “Walking on Air” and “Tea Party” now sadly her new songs get only thousands of views and she has been delegated to sad South Florida concerts where she is one of dozens of acts and not even a main artist. I’m hoping things will change when her record label sees that people aren’t warming up to the new sound. Kerli please go back to the lovely goth artist you were.
Kerli has first appeared on the scene with her amazing debut album 2008’s “Love Is Dead”. Her music blew me away. It’s so haunting and deeply emotional. Kerli’s style back then was a Tim Burton fantasy. Lolita Goth was her style. She wore a lot of corsets, baby doll dresses and fascinators. Kerli has had a lot of struggles to become mainstream; especially since she has on many occasions accused Lady Gaga of stealing her look and style ( I couldn’t agree more). But things are looking up for the pretty Estonian singer. She still remains with Island Def Jam, has recorded the song “Tea Party” for Tim Burton’s “Alice In Wonderland” and “BulletProof” for “Punisher:War Zone” movie. Her 2011 “Army of Love” song debuted at number 1 on The Billboards Hot Dance Club Hits. She is now recording her new album which won’t be as dark and gothic as “Love is Dead’ and has even changed her style to what she calls “Bubble Goth”; which is like if you combined a club kid with Japanese Kawaii. I think 2012 will be Kerli’s year. Us Moonchildren are rooting for her!!
Gaga is a well known copycat: her video ideas are stolen from Rihanna; her character from Grace Jones and of course a host of possible people stating she has some how ripped them off. Sorry little monsters, Kerli is the latest celeb to feel the cold hands of Lady Gaga grasping at her fame (fame monster indeed).
The picture above is evidence enough of style icon, Kerli, contribution to Lady Gaga’s style. Nothing is wrong with being inspired by some elses’ style but claiming it as your own is a new low! Janet Jackson admits to being inspired by Micheal, Brittany Spears by Madonna, and even Adam Lambert by Madonna. So why is she so special that she is above such influences of others.
The most recent is the hair. Yes, Lady Gaga has been stealing kerli’s hairstyles. It is gotten so bad that she has been asked to change her style even though it is Lady Gaga who is copying. Her record dates keep being pushed back and the more she seeks to change her look, the more Lady GaGa copies it. So should the original change for the copycat? Then what would the copycat copy?
I love Kerli! Her fashion style is Lolita Goth. And its believed that Lady Gaga copied her style! She even said so herself. Her voice is very powerful and hauntingly beautiful at the same time. She loves tutus, sky high mary janes and mini top hats. I love the fact that she is so blond and pretty but her music is dark and edgy. The contrast is striking! Of, course her music is also a striking contrast of punk and rock. Download “Walking on air” and “Tea Party” to listen to her music on itunes.com.